It all started in the background after the holiday gifts and the New Year’s sales boom. The client had to supplement the main source – prom, additional Google shopping.
As a result, in the decline of the season – managed to pull sales to the previous period, when it was just the season
Seasonality
Now:
Трафік

Order
Advertising networks 1 source for traffic, and 2 for orders.
As you can see, the industry requested orders, but the number of traffic increased due to adjustments and constant updating of the range by the customer
Organic results grew even more thanks to Google Shopping and a retarget campaign was launched on social networks, which did not yield results in attracting new customers, but allowed the existing customer base to function as a retarget and bring additional orders.
It should be noted that the client was helped by his personal approach to customers – the owner processes the order and monitors the quality, as well as the fact that the entrepreneur cares about increasing the unique range to increase sales.
Figures: a total of 983 orders for 3 months in the amount of UAH 532,520.
About 609 requests show a number, 46 feedback requests.
Advertising networks brought about 290 orders worth UAH 145,500.
Advertising budget ~ UAH 23,800.
The average price for an order is 113 hryvnias.
Average check = UAH 500.
ROI = 611%
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